Category
Lead Generation
8 tools researched in this category. No paid placements — the list is the list.
Lead Generation
Zillow Premier Agent
The largest buyer portal — huge lead volume, but you're racing other agents.
Pricing TBD
Lead Generation
Realtor.com
The #2 portal, with pay-per-lead and a pay-at-closing referral option.
Pricing TBD
Lead Generation
Ylopo
A subscription marketing platform that runs your ads and follows up with AI.
from $300
Lead Generation
Market Leader
Exclusive leads with a predictable monthly flow, plus a basic all-in-one.
from $129
Lead Generation
REDX
À la carte prospecting data — expireds, FSBOs, and more — for agents who'll call.
from $60
Lead Generation
Vulcan7
Premium, verified expired and FSBO seller data with an early-morning drop.
from $299
Lead Generation
SmartZip
Predictive analytics that flag homeowners likely to sell before they list.
from $500
Lead Generation
HomeLight
A pay-at-closing referral network — no monthly fee, a fee when a deal closes.
Free tier
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Guides & comparisons in Lead Generation
Zillow Premier Agent vs Realtor.com Zillow Premier Agent vs Ylopo Zillow Premier Agent vs Market Leader Zillow Premier Agent vs REDX Zillow Premier Agent vs Vulcan7 Zillow Premier Agent vs SmartZip Zillow Premier Agent vs HomeLight Realtor.com vs Ylopo Realtor.com vs Market Leader Realtor.com vs REDX Realtor.com vs Vulcan7 Realtor.com vs SmartZip Realtor.com vs HomeLight Ylopo vs Market Leader Ylopo vs REDX Ylopo vs Vulcan7 Ylopo vs SmartZip Ylopo vs HomeLight Market Leader vs REDX Market Leader vs Vulcan7 Market Leader vs SmartZip Market Leader vs HomeLight REDX vs Vulcan7 REDX vs SmartZip REDX vs HomeLight Vulcan7 vs SmartZip Vulcan7 vs HomeLight SmartZip vs HomeLight